Recent Press Coverage

View all coverage of FIT in the news

four cans of Axe body spray and CNBC logoCosmetics and Fragrance Marketing and Management chair Stephan Kanlian and one of the graduate program’s industry board members, Ann Gottlieb, appeared on CNBC recently to discuss the rise, fall, and potential comeback of Axe, the body care brand often marketed to a high school– and college-age male demographic. “There is an enormous consumer base for the fragrance category in the developing world … [and] the middle of the country that’s not on the two coasts,” Kanlian said.

FIT’s Social Media