Cosmetics and Fragrance Marketing and Management Capstone Presentations: The Future of Brands

The industry professionals in the Cosmetics and Fragrance Marketing and Management master’s degree program will present their annual capstone research. This year’s global research theme is “The Future of Brands,” and comprises two qualitative studies focused on the future of consumer brand expression and the future of retail. The presentation also includes original consumer research with U.S. millennials, delving into their values relating to brands and retailers. The event is sponsored by Shiseido and will include a Q&A panel moderated by Elizabeth Segran of Fast Company, followed by a reception.

Doors open at 5:30 pm; presentations begin at 6 pm; reception will be held at 8 pm.  This event is SOLD OUT.

Though the event is sold out, you can watch the free live stream here: http://www.fitnyc.edu/cfmm/

For more information, call 212 217 4311.