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Effective Packaging Design Needs Good Surveying and Research

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January 17, 2018 FIT Newsroom

Josh Bennett ’12 and Brini Maxwell (aka Ben Sander ’93) run a hot knitting night at Club Cumming in the East Village. Photo credit by The Drunken Photographer.

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When it comes to packaging design, containing the product is only one goal. Packaging Design’s Sandra Krasovec and International Trade and Marketing’s Shireen Musa explain how packaging also seeks to attract potential buyers. Read more

« April 2024 »

Erin T. Willers, Film and Media ’20, worked as assistant to the executive producer and researcher on Killers of the Flower Moon and as Martin Scorsese’s video archivist. Play this exclusive video and others with FIT Newsroom on Vimeo.

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