Dana Wood, Marketing: Fashion and Related Industries ’86, is a freelance beauty and wellness writer in St. Petersburg, Florida. She writes for the Wall Street Journal and Alexa, the New York Post’s fashion broadsheet; is contributing beauty editor to the Insider’s Guide to Spas; and does copywriting for the U.S. Polo Association. Before moving to Florida, she ran the beauty department at W magazine for a decade, then worked in strategic development at L’Oréal, bringing Kiehl’s into the company, before returning to Condé Nast. “I’m always wondering when I’m going to get burned out on writing, and I never really do,” she says. “And P.S.: It’s always changing.”