Artificial Intelligence for Marketing

Michael Trapani, director of marketing at IBM, gives a lecture about how artificial intelligence will be used to power the next generation of marketing, social media, and other digital strategies. He will also describe the job opportunities that AI will create for the next generation of marketers and advertisers.

The event is a collaboration between the Advertising and Marketing Communications Department, the Jay and Patty Baker School of Business and Technology, DTech, and IBM through the efforts of Associate Professor Jean Marc Rejaud.

This event is for the FIT community and is by invitation only.