Christina Lyons, chair, Exhibition and Experience Design, contributed a chapter to The Theory and Practice of Motion Design: Critical Perspectives and Professional Practice, which was released in late July. The collection offers an exploration of the rapidly expanding area of motion design and motion graphics, taking into account both theoretical questions and creative professional practice. Spanning interaction design, product interfaces, kinetic data visualizations, typography, TV and film title design, brand building, narrative storytelling, history, exhibits and environments, the book offers an interdisciplinary range of academic essays and professional interviews that together form a dialogue between motion design theory and professional practice. Lyons’ chapter is titled “Motion Design and Its Impact on Audiences—From Theory to Practice.”
In November, Lyons will moderate a panel at Xlab, an event held by the Society for Experiential Graphic Design that will address the future of storytelling for place. Her panel, titled “Global Perspectives in Storytelling: Human Connection, Empathy and Emotion,” will feature international experiential leaders discussing how their practices focus on human factors as the key to relating to each other and telling the stories that matter to us all.
For more information, contact Lyons, (212) 217-4316.