How a Student Got 550,000 Hits for a Fashion Filter

Fashion Design student Tessa Kent ’23 got over 550,000 hits for an augmented reality filter she created on Snapchat. The filter allows Snapchat users to “wear” two garments from her thesis collection, “Sentimental Fool,” which is embroidered with quotes from her great-great-grandmother’s memoir.

Check out this one-minute video below or on FIT’s Vimeo channel to see how she did it.

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