C.J. Yeh, professor, Communication Design Pathways, has been appointed as a creative advisor and consultant for the Social Innovation Team […]
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Tag: Branding
Christie Shin and C.J. Yeh Speak About Brand Design at Havas Health Plus
On March 26, Professor C.J. Yeh and Associate Professor Christie Shin, both from the Creative Technology and Design subject area […]
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Faculty Members Give Presentation on American Brand Strategy to French Students
C.J. Yeh, Communication Design Pathways, and Jean Marc Rejaud, Advertising and Marketing Communications, gave a presentation at the ISCOM […]
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The Quest for Cool
Fashion brands are forever trying to achieve the “cool factor” … but how do you actually do it? On November […]
Read more2017 Creative Technology and Design Exhibition: #EXPERIENCE — Closes
December 5, 2017–January 6, 2018 The age of image branding is coming to an end. In a world of instant […]
Read more2017 Creative Technology and Design Exhibition: #EXPERIENCE — Opens
December 5, 2017–January 6, 2018 The age of image branding is coming to an end. In a world of instant […]
Read moreTown Hall Meeting: FIT Branding Initiative
President Joyce F. Brown will hold two town hall–style meetings in which the FIT community will hear a presentation from […]
Read moreLove Your Library: Stay with Me with Catherine Harvey
Author Catherine Harvey will kick off an international book tour for her forthcoming title Stay with Me: The Most Creative Hotel […]
Read moreBook Launch Party: Brand Management Strategies, With William D’Arienzo
William D’Arienzo, facilitator of the Brand Management Experience certificate program in the Center for Continuing and Professional Studies, will celebrate […]
Read morePanel Discussion and Book Signing: Rethinking Prestige Branding
Tuesday, October 13, 6-8 pm John E. Reeves Great Hall J.P. Kuelwein will discuss his recently published book, Rethinking Prestige […]
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