Advertising and Marketing Communications – Page 3

The Promise of Animal-Free, Plastic-Free Fur

July 3, 2019 Julianna Dow School of Business & Technology, Students, Sustainability, Top Stories

Most faux fur, made from synthetic compounds, is not biodegradable and can shed microplastics. A student research project holds promise […]

Nicole Rutsch

May 24, 2019 Julianna Dow Alumni, alumni notes, Hue Magazine

Nicole Rutsch, Advertising and Marketing Communications ’09, is the Brooklyn Fraulein, a healing chef who marries food with spirituality. Formerly a […]

Elena Romero and guest on the Tribeca Film Festival red carpet

Elena Romero Provides Insights in Hip-Hop Documentary at Tribeca Film Festival

May 9, 2019 Laura Hatmaker College & Campus, Faculty/Staff, Faculty/Staff Home, School of Business & Technology

Hip-hop historian Elena Romero, adjunct assistant professor, Advertising and Marketing Communications, appears in the new documentary The Remix: Hip Hop x […]

Baker School of Business and Technology Team Wins Coveted Student Challenge at NRF 2019

February 4, 2019 Alexandra Mann College & Campus, Featured, School of Business & Technology, Top Stories

An FIT team of students from the college’s Jay and Patty Baker School of Business and Technology won the National […]

Bryant Small

January 9, 2019 Julianna Dow Alumni, alumni notes, Hue Magazine, School of Business & Technology

Bryant Small, Advertising and Marketing Communications ’06, paints abstract canvases with alcohol inks. Traditionally used in crafting rather than fine […]

Angelica DeLuccia Morrissey

December 7, 2018 Julianna Dow Alumni, alumni notes, Hue Magazine, School of Business & Technology

Angelica DeLuccia Morrissey, Advertising and Marketing Communications ’10, is senior account executive at Griffin Communications Group in Melbourne, Florida. Her clients […]

The Science of Shopper Marketing

October 25, 2018 Jonathan Vatner College & Campus, Faculty/Staff, Top Stories

In the digital age, companies need to work harder than ever to cultivate buyers and keep them. These companies use […]

Jean Marc Rejaud Speaks to ANA Shopping Marketing Committee

August 2, 2018 Laura Hatmaker Faculty/Staff, School of Business & Technology

Jean Marc Rejaud, Advertising and Marketing Communications, and co-author of the new book Converting Shoppers to Buyers: The Power of Shopper Marketing […]

Smart Takes: Stephen A. Smith, Advertising and Communications

July 6, 2018 FIT Newsroom Alumni, Alumni Home, Hue Magazine, School of Business & Technology

Whenever something happens in the world of sports—whether it’s a Game 7, a blockbuster trade, or an incendiary tweet—Stephen A. […]

Business Communications in a Globalized World

April 6, 2017 Laura Hatmaker

The Department of Advertising and Marketing Communications with the Jay and Patty Baker School of Business and Technology present two […]