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Tag: Advertising and Marketing Communications

Baker School of Business and Technology Team Wins Coveted Student Challenge at NRF 2019

February 4, 2019 Alexandra Mann College & Campus, Featured, School of Business & Technology, Top Stories

An FIT team of students from the college’s Jay and Patty Baker School of Business and Technology won the National […]

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Bryant Small

January 9, 2019 Julianna Dow Alumni, alumni notes, Hue Magazine, School of Business & Technology

Bryant Small, Advertising and Marketing Communications ’06, paints abstract canvases with alcohol inks. Traditionally used in crafting rather than fine […]

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Angelica DeLuccia Morrissey

December 7, 2018 Julianna Dow Alumni, alumni notes, Hue Magazine, School of Business & Technology

Angelica DeLuccia Morrissey, Advertising and Marketing Communications ’10, is senior account executive at Griffin Communications Group in Melbourne, Florida. Her clients […]

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The Science of Shopper Marketing

October 25, 2018 Jonathan Vatner College & Campus, Faculty/Staff, Top Stories

In the digital age, companies need to work harder than ever to cultivate buyers and keep them. These companies use […]

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Association of National Advertisers logo

Jean Marc Rejaud Speaks to ANA Shopping Marketing Committee

August 2, 2018 Laura Hatmaker Faculty/Staff, School of Business & Technology

Jean Marc Rejaud, Advertising and Marketing Communications, and co-author of the new book Converting Shoppers to Buyers: The Power of Shopper Marketing […]

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Smart Takes: Stephen A. Smith, Advertising and Communications

July 6, 2018 FIT Newsroom Alumni, Alumni Home, Hue Magazine, School of Business & Technology

Whenever something happens in the world of sports—whether it’s a Game 7, a blockbuster trade, or an incendiary tweet—Stephen A. […]

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Rescuing Refugees in the Mediterranean Sea: FIT’s World Affairs Lecture

April 7, 2017 Alexandra Mann College & Campus, School of Liberal Arts, Students, Top Stories

According to the UNHCR, the U.N. Refugee Agency, more than 65 million people in the world have been displaced from […]

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Business Communications in a Globalized World

April 6, 2017 Laura Hatmaker

The Department of Advertising and Marketing Communications with the Jay and Patty Baker School of Business and Technology present two […]

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FIT Welcomes New Faculty

September 27, 2016 FIT Newsroom College & Campus, Faculty/Staff

This semester, FIT is welcoming new faculty across many disciplines. Read below to meet the college’s newest educators. Ruth Jeyaveeran, Textile […]

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International Win for FIT Students

April 22, 2016 FIT Newsroom College & Campus, FIT + Industry, Home, School of Business & Technology

For the third time in four years, a team of four students in FIT’s Jay and Patty Baker School of […]

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